Local Marketing Manager
iLOQ is your key to a rewarding future. You share the passion to make things happen and want to join a team of innovators who are helping make the world a safer and yet more accessible place.
Making life accessible
Join our success story! iLOQ is an international technology company that offers intelligent locking systems and total access management solutions. We guarantee safe access to buildings and facilities. Our mission is to make everyday life easier with a diverse range of safe and sustainable products for individual buildings and large real estate complexes.
The Local Marketing Manager will be responsible for localizing and executing ILOQ’s global marketing strategy across key European markets, including Germany, the Netherlands, France, the United Kingdom, Spain, and Belgium. This role is essential in driving regional growth, strengthening brand visibility, and supporting sales through targeted campaigns, partner enablement, and customer engagement initiatives. The ideal candidate is a strategic thinker with hands-on experience in B2B marketing, digital tools, and an understanding of regional market dynamics. The location for this role can be flexible within Europe.
What you’ll do
Your key responsibilities will include:
Strategic Planning & Execution:
Execute the global and regional roadmap of growth activities (online and onsite), including country-specific initiatives
Own the content strategy and distribution model, ensuring alignment with global brand standards
Localize and optimize marketing and communication initiatives, including automation programs and paid media
Create reference cases (videos, interviews, web content) to showcase success stories and drive credibility
Digital, CRM & Campaign Management:
Act as a Microsoft Dynamics key user for the region; manage lead generation, nurturing, and pipeline support
Support CRM integration and ensure data quality between marketing and sales systems
Plan, execute, and optimize integrated marketing campaigns across multiple digital channels
Drive additional digital initiatives (e.g., email marketing, marketing automation, and content activation) to support regional growth
Events & Exhibitions:
Plan, organize, and execute exhibitions, trade shows, conferences, and webinars
Drive engagement with both end customers and partners through impactful event experiences
Search & Paid Media:
Lead local search strategy, including SEO and GEO (Generative Engine Optimization), keyword optimization, and industry terminology tracking
Optimize content for both traditional search engines and AI-driven discovery platforms
Manage and optimize paid media campaigns across relevant digital channels
Brand Management:
Act as the regional brand ambassador, ensuring alignment with global brand guidelines
Support regional brand initiatives and strategic partnerships
What you’ll bring
We believe that the ideal candidate will have:
Demonstrated experience in B2B marketing, preferably in a high-tech or related industry
Bachelor’s degree in Marketing, Communications, or a related field (or equivalent practical experience)
Hands-on experience with CRM and CMS platforms (e.g., Microsoft Dynamics, WordPress)
Experience managing digital marketing channels and platforms (e.g., LinkedIn, Meta, YouTube and Google)
Proven ability to localize global strategies and drive regional execution
Strong communication, project management, and analytical skills, with the ability to manage multiple priorities
Fluency in German & English is required
What you’ll get
We offer you a workplace within a collaborative and forward-thinking company culture. You will be part of a fast-growing global brand recognized for innovation and sustainability in secure access management, and drive impact in a strategic region with high growth potential. You will have a genuine opportunity to make a real difference in a Scandinavian-rooted company and influence the work environment across the organization. We take care of our people by offering a competitive salary and a comprehensive benefits package, including health insurance, retirement plans, and paid time off.
Are you the person we are looking for? For more information, please contact Thymo Scholten, our Regional Marketing Manager Europe & EM (thymo.scholten@iloq.com).
We are expecting your application by 30 April 2026. Please note, that we will be reviewing candidates and conducting interviews already during the application process.
We are committed to fostering an inclusive workplace where diversity is valued and all employees are treated with respect. We encourage applicants from all backgrounds to apply and join us in promoting an inclusive and diverse workplace.
- Function
- Marketing
- Role
- Area Marketing Manager
- Locations
- Germany
- Remote status
- Hybrid
- Employment type
- Full-time
- Preferred work location
- Germany
About iLOQ
Are you ready to join the iLOQ Family?
iLOQ is a technology disruptor that has revolutionized the locking industry by replacing mechanical locking to make life limitless. Battery- and cable-free smart locks maximize security, minimize lifecycle costs and enhance the value and sustainability of properties and infrastructures. iLOQ operates in more than 55 countries with over 1,800 partner locations globally. In 2025, iLOQ had a turnover of €150 million and more than 330 employees.